InPublishing magazine’s August issue is being mailed out, and my lead feature article has now been uploaded to their website. I hope you enjoy it – to give you a flavour of what it’s about, here’s the stand first:
“Where do you stand on the great eReader debate? Not sure? Happy to wait and see? Well then, you need to WAKE UP! According to Dominic Jacquesson, they are all set to revolutionise our industry and you need to start planning right now.”
I argue in this article that the iPod moment for ethe magazine and newspaper industries will come in the second half of 2011, by which point I believe that full-size, wireless, colour, touch screen, multi-media eReaders will be available, with prices falling rapidly thereafter as sales volumes grow and multiple hardware suppliers get in on the act. And if you’re a publisher who doesn’t start preparing for this reality now, you’re going to go the way of the dinosaurs…
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